Market insights
Competitive Pressure
Price Positioning
vs market avg
Regulation Impact
Market Opportunity
Regulation & policy watch
National new-car registrations are up year-to-date vs. 2025
Market share trend — premium segment
Segment demand index
Agents
Mercedes
Strong segment
Luxury, comfort, premium sedans & SUV
Positioning
Traditional premium
Audi
Strong segment
Compact SUV, finish, technology
Positioning
Rational premium
Volvo
Strong segment
Safety, family, electrification
Positioning
Reassuring premium
Lexus
Strong segment
Hybrid, reliability, comfort
Positioning
Durable premium
Porsche
Strong segment
Performance, image, high margin
Positioning
Sporty premium
Competitive landscape
Mercedes
08:15 AM
Focusing on high-margin EQS packages.
Mazda
08:15 AM
Targeting the BMW iX3 with its new CX-6e electric SUV.
Audi
08:15 AM
Lowered e-tron GT lease rates by 12%
Premium compact SUV
X1 / X2
VS
Volvo XC40
Both top diaspora (FCR) picks. BMW edge: driving dynamics, X1 plug-in hybrid qualifies for the new 0% consumption tax.